The prime purpose of opting for an effective style for content writing is to win the heart and trust of your customers. If the content on your website works only for rankings and social media recognition but does nothing for the customers, you need to rethink the way you have created your content. The content can only be deemed perfect once it hits the soft corner of the audience which can turn into potential customers.
What differentiates SEO based content writing from normal content?
Although there isn’t much difference between the two, the only difference is the optimization of the content with SEO. Use of proper keywords with quality content enhances the chances for your website to align properly with the search engine in high positions with better visibility. You can easily write quality content with no keyword optimization, and surely it will get you a good audience but only if you’re potential audience can find it.
Keywords are specifically there to do this job which increases the chance for visibility. If you want better visibility for your website content, you can always seek help from the SEO content writing services in Delhi. It is obvious you can bring in a good amount of traffic for your website with effective SEO based content, but there is a proper protocol for doing so. Let us know what they are.
1-Research
Simply using keywords that you assume is relevant won’t bring you the desired audience you seek for your website. The trick is to research. Use tools such as Google AdWords to know which keywords hold the potential to bring in better traffic to your website. You can easily find several paid or free tools that can help you out in this case.
Keywords are a set of specific words that are used by a potential customer, reader, or audience looking for a product, information, or service. Without research, even if you have superb content, you might not bring in the attention of the right segment of the audience. Make sure you seek the help of a reputed content writing agency for content writing in Delhi that can help you with picking the best set of keywords for your business.
2-Relevancy
You cannot pitch keywords into a content that isn’t at all relevant to it. Say, for example, your content is about the benefits of coconut oil, and you are a reputed brand providing coconut oil-based products, you cannot use keywords like “Best makeup kit” or anything else.
Make sure you use associative keywords that gel well with the content such as “best coconut oil products” or “Coconut oil for hair” and so on. Don’t write content and then try to push the keywords onto it. Build your content all around the keyword so that it looks natural without distorting while getting the job done regarding bringing in audience or customers for your business.
3-Do not overuse keywords
The ideal number for keywords to be used in your content is about 3 percent to 4 percent of the overall word count of the content. Going overboard with the number can dim down the quality of your content making it open for being penalized by Google. This will bring negative ranking for your website.
So if you aren’t aware of the proper use or percent of keywords to be used for your content, make sure you hire cheap content writing services with affordable rates and quality content that can help you keep the numbers aligned with the requirement in search engine for proper ranking and visibility.