How do I get good SEO content writers in Delhi or other locations?
How do I know that they have SEO skills?
How to make sure they truly understand SEO?
Are these questions bothering you? Then you have landed on the correct page. I often hear people talking about these things. To make it easy for you, I have done a bit of research and from my personal experiences; I have come up with some qualities you need to focus on when looking for SEO writers and also things you need to ensure before you hire one.
Here I am going to try and list what qualities good SEO content writers should possess and along with that I will also equip you with some tips to make certain that you have found the writer who is a right fit for you.
First, let’s look at the kind of skills you need to ensure when searching for a good, result-oriented, SEO content writer in Delhi and other places:
SEO content writer Understands Grammar
This is a very basic requirement but is of utmost importance. There are many clients who just get stuff written in bulk and in cheap. These articles are written for SEO, but if the articles are of low quality then they don’t serve the purpose, however low you spent on them. So, the cost-saving effectively was of no use.
Each and every grammatical error in an article contributes to reducing the overall quality of the article. These days only keyword stuffing doesn’t work on search engines like Google. You also need good quality to rank in the search results. Also, grammatical errors reduce the credibility of your website among your patrons. The quality of content on your site will be the first impression of your business on your customers.
Writes for People first, then search engines
Content should always be written with the target audience in mind. So any content writer that you choose must have knowledge of the audience. They should be aware of the type of target readers and write content according to what will work for them. Even an SEO content writer should first write for the audience. SEO must always come in second because if the audience itself doesn’t like what you have written, there is no point in enhancing the SEO.
Understands SEO
A writer hired as an SEO writer must know what SEO is and should understand the nuances of SEO. This doesn’t mean that an SEO writer must be an SEO expert. But, an SEO writer should know how it works, and what is the best way in which the writer can incorporate SEO in the content while maintaining an interesting read. The writer should be aware that the keywords need to appear in the headings or the first paragraph of the content. The length of the content is also important. The writer should maintain a decent length of the article so that it doesn’t appear to be written for the sole purpose of SEO.
Analysis and Research
The SEO writer must also be able to look at reports and analyze them. He/she should be able to determine which article is bringing a good amount of organic traffic and make changes accordingly. At least the basic understanding needs to be there in an SEO writer.
He/she should also be able to analyze the competitors’ ranks and research their keyword use and make changes accordingly. It is always an advantage if the SEO content writer understands keyword density and can look at the trending numbers and improvise.
These are some of the key skills that an SEO content writer must possess. But how do you find out if a potential writer possesses these?
Here are a few ways in which you can make sure you have chosen correctly:
Check portfolio of the SEO content writer
You should always check the portfolios of your prospects. You must look for content that they have written for projects similar to what you have. You should make sure they create engaging content and assess their writing abilities. Their writing should match the tone of your business/company.
Great Storyteller
You should look for a writer who can tell intriguing stories. Such writers can keep the audience hooked. So always look at the samples and check if the writer knows how to tell a story and captivate the audience.
Aware of SEO
It is necessary to find out if the potential employee is aware of the SEO techniques. You can ask specific questions to find out if they are familiar with the SEO writing techniques. You can also ask for numbers that their articles have brought in. You should make sure the articles appear in the first 2 pages of the search results.
You can even prepare a list of questions you can ask to ensure the writer’s SEO knowledge.
To end this discussion, I would like to tell you that a talented and creative writer is what you must seek. Such writers often know how to keep audiences hooked.
Also, you should give specific requirements. The next time you think an article needs many changes, do think of what requirements you gave and were they to the point? I hope this article helps you get that perfect writer you have been seeking! We at Writeshack content writing agency in Delhi are here to help you out in your quest of a good writer. We know a good writer can help your business grow by creating targeted content. Contact us today if you have any queries while searching for a good SEO writer in Delhi.